Gym Aesthetics is a fashionable and dynamic German
fitness apparel brand which appeals to both the aesthetics and functional needs
of its customers worldwide. Gym Aesthetics is the brainchild of two Bosch
engineers, Phil and Aleks, serving the automobile industry and two professional
Youtubers and athletes, Karl and Ralf. Its initial flashy wide stringers and
short, thigh hugging shorts stormed the German bodybuilding community with
enormous success, and achieved cult status shortly. 2017 marked a new chapter
for Gym Aesthetics when an Asian fund company spotted its potential and
invested in the German brand to further reinforce its brand image, expand its
product range and market share globally. The headquarters was subsequently
relocated to Hong Kong, with branches in Stuttgart, Germany and Beijing, China.
Gym Aesthetics has a significant social media presence and has partnered with
prominent fitness professionals such as Sergi Constance, a world renowned Spanish
bodybuilder, Mr. Olympia competitor, world famous influencer with 5.1 million
followers and the Gym Aesthetics' current brand ambassador. Currently, Gym
Aesthetics is proactively embracing omni-channel marketing and retailing, and
is making impressive strides in its globalisation strategy. In line with this
strategy Gym Aesthetics is now seeking to bring its world class apparel
products to the fitness metaverse.
About OliveX Holdings Limited:
OliveX (NSX:OLX) is a digital health and fitness company selling innovative products and applications to deliver a unique user experience using artificial intelligence, gamification and premium content. With its flagship product the KARA Smart Fitness Mirror and associated subscription-based applications, OliveX provides a platform that links and engages consumers with brands, influencers and fitness coaches and that enables any space to become a personal fitness studio. OliveX has a market reach that spans over 170 countries.